PROJECT DESCRIPTION
XXIII is an underground music collective based in Porto that promotes fresh electronic sounds and Portuguese creativity. It was founded in 2015 by Kika (aka NOIA) and Tiago (aka Torres) — two DJs themselves. It’s a platform rooted in urban culture that stands for equality, diversity and knows how to mix young talent as keenly as they mix beats. Inviting djs from all over the world XXIII has been an icon of Porto's club culture, expanding their presence into cities like Lisbon, Barcelona and even touring through Asia. These posters represent some of the communication work developed for this year's events.
PROJECT INFORMATION
Entry Type: Series / Campaign Entry
Channel: Cross-Media
Primary Role of the Designer: Designer as brand steward
Client Relationship: A retainer relationship
Intention of the Project: Introduction of a new product, service, or program
Development Budget: Less than $2,500
Production/Execution Budget: Less than $5,000
Source of Funding: Client
Typefaces: Custom
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Materials:
CREDIT INFORMATION
Creative Director: Rita Matos
Art Director:
Designers: Rita Matos
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Copywriter:
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XXIII Beats Poster Series
Category
Promotional Design and Advertising
Description
Winner - 365: AIGA Year in Design (2023)
Title: XXIII Beats Poster Series
Design Firm/Agency: New Studio
Client Industry:
Client Location: Porto, Portugal
Juror Comments
Self-Identified Distinctions:
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