PROJECT DESCRIPTION

PROJECT INFORMATION

Entry Type: Series / Campaign Entry

Channel: Digital

Primary Role of the Designer: Designer as craftsman

Client Relationship: A retainer relationship

Intention of the Project: Introduction of a new product, service, or program

Development Budget: $10,001 – $50,000

Production/Execution Budget: $10,001 - $30,000

Source of Funding: Client

Typefaces:

Paper:

Materials: MidJourney, Photoshop, Instagram

CREDIT INFORMATION

Creative Director: Pum Lefebure, Heloise Condroyer

Art Director:

Designers: Jason Chae, Yeri Choi, Momo Jiang, Molly Stotts

Researchers:

Developers:

Copywriter: Cory Hansen

Illustrator:

Photographer: MidJourney

Printer:

Producer:

Other Credits: CLIENT - Georgetown Optician

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