PROJECT DESCRIPTION
NED is a social enterprise championing cancer survivors in the workplace.
The hard work of defeating cancer is often seen as an unfavorable career gap. But fighting cancer is one of the toughest jobs an individual will ever have and it deserves a place on the resume. The competencies cancer survivors cultivate through adversity are Super-Abilities, not disabilities or liabilities, as current workplace biases might suggest. Grit, determination, resilience, ownership, dedication, empathy: these are the critical skills companies are looking for in prospective hires.
Named for “No Evidence of Disease” (a medical term) and “Not Entirely Dead” (an inside joke for cancer patients), NED is a social enterprise championing the 600,000+ young adult cancer survivors (ages 19–39) in the U.S. who are ready to work again.
NED is a COMMUNITY cultivating career confidence in cancer survivors, a SERVICE offering super-abled candidates to prospective employers, and a PLATFORM engaging industry leaders to create equitable workplaces and inclusive career pathways.
PROJECT INFORMATION
Entry Type: Series / Campaign Entry
Channel: Cross-Media
Primary Role of the Designer: Designer as activist
Client Relationship: An in-house on-going relationship
Intention of the Project: Introduction of a new product, service, or program
Development Budget: Less than $2,500
Production/Execution Budget: Less than $5,000
Source of Funding: Nonprofit/NGO/trust fund
Typefaces: Tiempos Headline, Graphik
Paper:
Materials:
CREDIT INFORMATION
Creative Director: Eason Yang, Annabelle Gould
Art Director: Eason Yang, Annabelle Gould, Karen Cheng
Designers: Eason Yang, Ashten Alexander, Ariel Chiang, Erin Huffstodt
Researchers: Eason Yang, Kathleen Shannon Dorcy, Audrey Desjardins
Developers: Eason Yang, Fei Shao, Erfan Dastournejad
Copywriter: Eason Yang, Kelly Bergh, Taylor Miles Hopkins
Illustrator: Jordan Sabolick
Photographer: Jueqian Fang
Printer:
Producer: Eason Yang, Eric Zimmerman
Other Credits: Henry Art Gallery - Exhibition; Jordan Eschler - Contributing Writer; Zachary Gardner - Contributing Writer; Julia Marino - Contributing Writer; Ted Leonhardt - Consultant; Christian Mommertz - Consultant; Ilenia Notarangelo - Consultant; Andy Azula - Consultant; Adam Starr - Consultant; Juggi Ramakrishnan - Consultant; Pete Wild - Consultant; Britt Stromberg - Consultant; Elaine Colenbrander - Consultant; Bobby Morgan - Consultant; Dave Miller - Consultant; Adam Grupp - Consultant; Maurice Woods - Consultant; Blythe Hill - Consultant; Alec Hill - Consultant; Josh Nelson - Consultant; Ethan Eismann - Consultant; Matt Moore - Consultant; Blake Engel - Consultant; Jonathan Ryan Davis - Consultant; Shay Ghassemian - Consultant; Heidi Biggs - Consultant; Pavlina Mitchell - Consultant; Kory Kuriel - Consultant; Phil Levine - Consultant; Susan Terry - Consultant
Not Entirely Dead
Category
Social Design
Description
Winner - 365: AIGA Year in Design (2021)
Title: Not Entirely Dead
Design Firm/Agency: Eason Yang
Client Industry: Nonprofit & Public Service
Client Location: Seattle
Juror Comments
“Heartfelt reason to start a meaningful project, easy to support.” —Jan Wilker
Self-Identified Distinctions: Design for Good, Inclusive Design, Social Releavance
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